Learn Content Marketing 2024 – Best Content Marketing Courses & Best Content Marketing Books & Best Content Marketing Tutorials

Best Content Marketing Courses 2021

 

Best Content Marketing Tutorials 2021

Content Marketing: Grow Your Business with Content Marketing

Welcome to the only course you need to learn how to use content marketing to grow your business and your brand. From creating great content ideas to creating marketing funnels that actually turn strangers into customers, this course covers it all. After taking this course, you will know the exact steps in creating, publishing, and promoting content to achieve any of your goals. Here are some examples of what you can do with content marketing:

Get more subscribers
Increase website traffic
Develop a mailing list
Make more sales

This content marketing course is based on the instructor’s own experience using content marketing to grow their own 7-figure business. What you learn will be actionable, realistic and easy to start with any budget for any type of business

What are you going to learn?

Content Marketing Basics: Find out why content marketing is important to any modern business, the best formats and platforms to use, and how it all fits into a digital marketing funnel.

Branding Your Business: Really understand what your business goals are and how content marketing can help you achieve them.

Target Audience: Create customer personas based on demographics to improve the way you create content that helps your ideal customer.

Content Idea: Find amazing content ideas and develop a system to never run out of content your audience loves.

Content Marketing Formats: Understand the different types of content and which are best for your business.

Create Your Content: Learn the best practices for writing great articles and creating great visual, audio, and video content.

Publishing your content: Identify the best platforms for different types of content and tips for easily reusing content across multiple platforms.

Promote Your Content: Get more views and engagement with social media, email marketing, and other forms of traditional marketing.

Marketing funnels: Create digital marketing funnels that turn potential customers into loyal customers with your content.

Measure your results: Learn how to use analytics on websites, YouTube, and social media to improve your content creation and better achieve your goals.

This content marketing course covers it all, and if you practice all of the techniques taught in the course, you should have a professional marketing system that helps your business grow. You can also use these skills to get a job in the booming digital marketing space.

You will learn:
Learn how to use content marketing to grow your business
Create simple marketing funnels that actually work, turning strangers into repeat customers
Get more followers, subscribers and leads
Develop a system of ideation and content creation that doesn’t tire you out
Understand who your target audience is to create better content
Publish content in the right format and in the right place for your target audience
Use social networks like Facebook, Instagram, Pinterest and Twitter to distribute and promote your content
Measure the results of your content marketing and iterate for success

Copywriting secrets – How to write copy that sells

Let me share my writing secrets with you. Copywriting can boost your sales, improve your market penetration and your margins. Good writing can do a lot better. And world-class writing can turn your performance beyond recognition. I’ll show you how.

A unique insider perspective

I’ve been one of the top copywriters for 30 years or more, with clients ranging from startups to large corporations. Names like IBM, Vodafone, Lloyds, PricewaterhouseCoopers, BBC, Travlex, Oracle, one of the best business schools in the world, a number of major pharmaceutical companies and many in the financial services field. Not to mention one of television’s secret millionaires.

A shoulder to lean on

Just like my other courses, I am always available to answer your questions, or to explain to you in more detail, usually within 24 hours; I love to help. And, just like my other courses, this one will develop over time as students suggest new topics. It’s a LIVE course that is yours for life.

How is this course different?

There are many courses on writing. Too bad they never go much further than sales copy. They don’t care about the consumer when there is a full and profitable B2B market.

In this course, I focus on a whole range of business writing. Sales copy? Of course, a dime a dozen. But I also cover things like press releases. How to write them and what to do with them after you’ve written them. Like to be published.

We’ll go into detail on how to write case studies, optimized web copy, white papers, and how to become a voice in your industry – where writers will actively seek your expertise. And I’m going to introduce you to the most powerful lead generation secret ever. Complete with real examples. It’s something else you get in this course, real examples for you to download, so you can see for yourself what the finished article looks like and how it feels.

Who will benefit?

Who will benefit? Well, entrepreneurs and start-ups. Small business owners, of course. It will be the same for any person responsible for the marketing of his company; eager to improve their skills and prospects for promotion. And finally, everyone who has taken my How to Become a Successful Freelance Work From Home Copywriter course. This course will really improve your business writing skills.

You will learn:

Structure and write a compelling sales copy
Apply the power of emotional engines, even when writing in a B2B environment
Beat the mundane writers who focus on ‘needs’
Write powerful calls to action
Understand how to take advantage of the features, benefits, and benefits
Create professional press releases that will be published
Know how to become a voice in their industry
Understand how bloggers and the press schmooze to be published
Interview end customers with confidence to create compelling case studies
Use the power of words to generate more leads
Glean from a multitude of real life examples
Master White Papers – the most powerful way to generate leads bar none

Content is King: Writing Killer Content for Web & Marketing

Welcome to Content is King – Writing awesome content for the web and marketing.

Just like the title suggests, this course will teach you how to write awesome content for the web so that you can:

Win an audience

Attract more traffic

Earn more money with your writing

My name is Steve McDonald and I make a living from online content. My fame is that I have published over 115 Kindle books and printed on a wide variety of subjects. If there’s anything I know, it’s content is king.

In this course, you will learn:

Where to find great content ideas

How to develop these ideas so that you can create even more related content

How to understand your audience so that you write to them specifically

Three Ways To Make Your Content Absolutely Killer

How to edit your content to make it even better

In addition to learning how to create great content, we’ll cover how to use keywords, headers, titles, and descriptions to help your content attract and retain readers, and be found in search results.

This course is for:

Website Developers

Content Marketing

Self-published writers

Freelance writers

Anyone who wants to attract readers or make money using words.

Whether you are creating eBooks, websites or blogs, or freelance writing articles, Content is King will lay the groundwork to attract traffic and keep that traffic coming back.

Are you ready to take your content writing to the next level?

You will learn:

How to Write Content for a Kindle eBook
How to write content for a website
How to write content for a blog
Think about tons of great writing topics quickly and easily
Use powerful keyword research tools to discover even more topics
Discover 3 more ways to find writing topics
Create valuable content that has a loud voice and flows smoothly
Edit your content to make it shiny

Best Content Marketing Books 2021

Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less

Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less by Joe Pulizzi. NAMED ONE OF THE 5 ESSENTIAL BUSINESS BOOKS BY FORTUNE MAGAZINE. The post is NEW MARKETING. How do you avoid the noise, hustle and bustle, and misinformation that currently saturates your customers’ digital space?

Joe Pulizzi, one of the world’s leading content marketing experts, explains how to attract leads and customers by creating information and content that they really want to engage with. We can no longer interrupt our customers with poor content (and sales messages) that our customers don’t care about.

This book takes you step-by-step through the process of developing stories that inform, entertain, and compel customers to take action, without actually telling them. Epic content, delivered to the right person at the right time, truly captures the hearts and minds of customers. Here’s how to position your company as a trusted expert in your industry. This is what customers share and talk about.

Once we hook customers with epic content, they reward us by sending our sales through the roof and offers everything you need to:

* Determine what your content niche needs to be to attract and retain customers.

* Discover and develop your content marketing mission statement

* Set up an epic content creation and curation process

* Learn to leverage messaging and social channels to build and grow your audience.

* Measure your content performance and increase your content marketing budget

With detailed case studies of how John Deere, LEGO, Coca-Cola and other large companies are using content to drive epic sales, this groundbreaking guide gives you all the tools to get started creating and delivering content, leading directly to greater earnings and growth.

Whether you’re the Fortune 500 chief marketing officer, digital marketer, or entrepreneur, this book gives you the tools you need to beat the competition. Start your epic journey now!

Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content

Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content by Ann Handley. Finally, a practical guide to creating and publishing the kind of content that will make your business thrive.

Everybody Writes is a reference guide to attracting and retaining clients through exceptional online communication, because in our content-driven world, each of us is, in fact, a writer.

If you have a website, you are a publisher. If you are on social media, you are in marketing. And that means that we all rely on our words to convey our marketing messages. We are all writers.

Yes, but who cares more about writing? In a timeless world dominated by short and fast, by clickable bait headlines and Twitter feeds, Instagram feeds, gifs and videos, Snapchat and YOLO and LOL and #tbt. . . Does the idea of ​​focusing on writing sound pedantic and ordinary?

In fact, writing matters more now, not less. Our words online are our motto; they tell our clients who we are.

Our writing can make us look smart or make us stupid. It can make us seem fun, warm, knowledgeable, or trustworthy. But it can also make us seem mundane, bewildered, or downright boring.

This means choosing the right words and writing with economy, style, and honest empathy for your clients. And that means you’re putting new value on an often-overlooked skill in content marketing: how to write and how to tell a real, really good story. It’s true if you’re writing a list or the words from a Slideshare presentation or the words you’re reading here, right now …

Therefore, being able to communicate well in writing is not just fun; is the need. And it’s also the often-overlooked cornerstone of nearly all of our content marketing.

At Everybody Writes, marketing veteran Ann Handley offers expert advice and insight into the process and strategy for creating, producing and publishing content, with practical advice designed to get results.

These lessons and rules apply to all of hers online assets such as web pages, landing page, landing pages, blogs, emails, marketing offers and on Facebook, Twitter, LinkedIn and more. Social media. Ann deconstructs the strategy and comes up with a practical approach to creating ridiculously engaging and competent content. It is designed to be the go-to guide for anyone creating or publishing any type of content online, whether you are a large brand or a solo small business.

Sections include:

How to write better. (Or, for “adult writers”: how to hate writing less).
Simple grammar and usage rules tailored for business in a fun and memorable way. (Enough to make you look classy, ​​but not too much to overwhelm you.)
Give your audience the gift of your true and well-told story. Empathy, humanity, and inspiration are key here, which is why the book covers that, too.
Best practices for creating credible and trustworthy content steeped in age-old rules of solid journalism. Because posting content and speaking directly to your customers is, in essence, a privilege.
“What Marketers Write” – The basics of 17 specific types of content that marketers are often tasked with creating.
Content Tools – The most accurate tools you need to get the job done.

Traditional marketing techniques are no longer enough. Everybody Writes is a practical guide for the smartest companies who know that great content is the key to prosperity in this digital world.

Bestsellers